Tech
Greg Orlowski: The Technologist Who Helped Redefine Modern Digital Platforms
In the modern technology landscape, many influential figures work quietly behind the scenes, shaping products that millions of people use every day without seeking the spotlight. Greg Orlowski is one such individual. Known for his role as a co-founder and early Chief Technology Officer of Deliveroo and later as a co-founder of Peanut, Orlowski represents a rare blend of technical mastery, strategic thinking, and human-centered design.
greg orlowski journey is not just a story of startups and software, but one of purpose, adaptability, and impact. From building large-scale logistics platforms to creating supportive digital communities, Greg Orlowski’s work has influenced how technology integrates into everyday life. This article explores his background, career, philosophy, and lasting influence on the tech ecosystem.
Early Life and Educational Background
Greg Orlowski’s path into technology was unconventional. Unlike many technology leaders who begin with engineering or computer science degrees, Orlowski studied history during his university years. This academic background played a critical role in shaping his approach to problem-solving and innovation.
Studying history requires understanding complex systems, human motivations, and long-term cause-and-effect relationships. These skills translate surprisingly well into technology leadership, where products must account for human behavior, scalability, and evolving contexts. Orlowski’s education helped him develop strong analytical thinking and the ability to see the bigger picture—traits that later defined his success as a technologist and entrepreneur.
Rather than being limited by a non-technical degree, Orlowski embraced continuous learning. He developed his technical expertise through hands-on experience, self-education, and professional practice, proving that passion and discipline can rival formal training.
Early Career and Entry into Technology
Before co-founding major platforms, Greg Orlowski spent years building his skills in software development and product design. He worked across different roles that allowed him to understand not only how software is built, but also how users interact with it and how businesses rely on technology to operate efficiently.
These early experiences helped Orlowski develop a holistic understanding of technology. He learned that great products require more than functional code—they demand thoughtful architecture, reliability, and alignment with real-world needs. His work emphasized building systems that could scale, adapt, and remain resilient under pressure.
This foundation prepared him for the challenges of startup life, where technical decisions made early can determine whether a company thrives or struggles as it grows.
The Birth of Deliveroo
Identifying a Market Gap
In the early 2010s, food delivery services existed, but they were fragmented and inefficient. Many restaurants lacked digital infrastructure, customers had limited choices, and delivery logistics were often unreliable. Greg Orlowski, alongside co-founder Will Shu, recognized an opportunity to modernize the entire food delivery experience.
The idea behind Deliveroo was simple yet ambitious: create a technology-driven platform that connected restaurants, customers, and delivery riders in real time. While the business vision focused on convenience and speed, the technical challenge was immense.
Orlowski’s Role as CTO
As Deliveroo’s first Chief Technology Officer, Greg Orlowski was responsible for building the platform’s technological foundation from the ground up. This included:
- Designing backend systems capable of handling high volumes of orders
- Creating real-time dispatch and tracking mechanisms
- Developing intuitive interfaces for customers, restaurants, and riders
- Ensuring system reliability during peak demand periods
One of Orlowski’s most important contributions was his emphasis on scalability. He understood that if Deliveroo succeeded, its systems would need to handle exponential growth. Every architectural decision was made with future expansion in mind.
Engineering for Growth
Deliveroo’s rapid expansion across cities and countries placed enormous strain on its systems. Orders surged during meal times, requiring near-instant processing and communication between multiple stakeholders. Orlowski’s engineering approach focused on performance, redundancy, and fault tolerance.
By prioritizing strong infrastructure early on, Deliveroo avoided many of the technical failures that plague fast-growing startups. The platform’s ability to scale smoothly played a significant role in its competitive advantage.
Stepping Away from Delivero
After several years of intense growth and development, Greg Orlowski made the decision to step down from his role at Deliveroo. This move surprised some observers, given the company’s rapid rise, but it reflected his personal values and priorities.
Orlowski chose to focus on family and relocate back to the United States. His departure highlighted an important lesson in entrepreneurship: success is not only measured by business metrics, but also by personal fulfillment and balance.
Even after leaving, his influence remained embedded in Deliveroo’s technology and engineering culture. The systems he helped design continued to support the company’s expansion long after his departure.

Founding Peanut: Technology with Purpose
A New Kind of Platform
Following his return to the U.S., Greg Orlowski co-founded Peanut, a social networking platform designed specifically for women navigating fertility, pregnancy, and motherhood. Unlike Deliveroo, which focused on logistics and transactions, Peanut centered on connection and community.
The motivation behind Peanut was deeply human. Many women experience isolation during major life transitions, and existing social networks were not designed to address these needs in a safe and meaningful way. Peanut aimed to fill that gap using thoughtful technology.
Technical Vision at Peanut
Once again, Orlowski played a key role in shaping the platform’s technical direction. His work emphasized:
- Secure and scalable architecture
- Smart user-matching systems based on shared experiences
- User privacy and safety
- Intuitive, welcoming design
Building a community-focused app required a different mindset than building a delivery platform. The success of Peanut depended not just on speed or efficiency, but on trust, emotional safety, and long-term engagement. Orlowski’s ability to adapt his technical approach to a new type of problem demonstrated his versatility as a technologist.
Leadership Style and Engineering Philosophy
Greg Orlowski’s leadership style is defined by collaboration, empathy, and long-term thinking. He believes that technology teams function best when engineers understand the why behind what they are building—not just the how.
Some key elements of his philosophy include:
1. Human-Centered Design
Technology should serve people, not the other way around. Orlowski consistently emphasizes understanding user needs before writing code. This principle guided both Deliveroo’s customer experience and Peanut’s community-driven design.
2. Scalable Systems from Day One
Rather than retrofitting systems for growth later, Orlowski advocates designing for scale from the beginning. This approach reduces long-term technical debt and allows companies to grow more confidently.
3. Strong Engineering Culture
Orlowski values engineering culture as much as engineering output. He encourages open communication, shared ownership, and continuous learning within teams. This creates environments where innovation thrives and engineers feel invested in the product’s success.
4. Purpose-Driven Innovation
Perhaps most importantly, Orlowski believes that the best technology addresses meaningful problems. His shift from food delivery to social support platforms reflects a growing emphasis on impact over hype.
Mentorship and Advisory Work
Beyond his own startups, Greg Orlowski has contributed to the tech ecosystem as a mentor and advisor. Founders often seek his guidance on:
- Technical architecture decisions
- Scaling engineering teams
- Balancing speed with stability
- Aligning product vision with user needs
His advice is grounded in real-world experience, having navigated both the successes and challenges of rapid growth. Rather than offering one-size-fits-all solutions, Orlowski encourages founders to think critically about their unique contexts.
Broader Impact on the Tech Industry
While Greg Orlowski may not be a household name, his impact is significant. Platforms he helped build are used by millions, and his influence extends through the teams and founders he has mentored.
Deliveroo reshaped food delivery expectations, pushing the industry toward faster, more transparent service. Peanut demonstrated that social technology can be designed with empathy and intention, addressing emotional as well as practical needs.
Together, these ventures showcase how thoughtful engineering can transform everyday experiences.
Lessons from Greg Orlowski’s Journey
Aspiring technologists and entrepreneurs can learn much from Orlowski’s career:
- Your background doesn’t define your limits
A non-technical degree does not prevent success in technology if paired with curiosity and persistence. - Build with the future in mind
Early technical decisions matter. Designing for scale can determine long-term success. - Technology should have purpose
Products that genuinely improve lives tend to endure. - Personal values matter
Stepping away from a successful role can be the right decision if it aligns with personal priorities. - Leadership is about people, not just products
Strong teams and healthy cultures are essential to building great technology.

Conclusion
greg orlowski career is a compelling example of how technology, when guided by empathy and foresight, can create lasting value. From architecting the systems behind a global food delivery platform to co-creating a supportive digital community for women, his work reflects a deep understanding of both machines and people.
He represents a generation of technologists who see innovation not as an end in itself, but as a means to improve everyday life. Through his engineering leadership, mentorship, and commitment to meaningful problem-solving, Greg Orlowski has left an enduring mark on the technology world.
As the digital landscape continues to evolve, his journey offers a powerful reminder: the most impactful technology is built not just with intelligence, but with intention.
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